To put it simply, link retargeting is just like traditional ad retargeting. The key difference is that instead of having to send customers to your site, you can display retargeted ads based on the link they click. And it can be any link – not just to your website. Link retargeting really allows you to take…
If you’re looking for a marketing tactic with the best ROI, look no further than email marketing. It may not be a new method, but it works. In fact, it’s considered the most effective way to engage and convert prospects into customers. This is because your audience has actively opted in to receive your emails,…
At school level, we are exposed to marketing. Most people remember the 4 P’s and different methods of advertising like radio, television and other traditional marketing methods. In today’s market economy, things are faster and much more dynamic. Marketing is seen as the art of business where finance is seen as the science. There…